The Benefits of Establishing Brand Loyalty on Social Media

To have a bunch of followers on social media is one thing, but establishing a true loyalty between your audience and your brand on social media is another. Brand loyalty is the conscious or unconscious decision/habit of a consumer to repurchase from a brand...

3 Ways to Show Off Your Expertise On Social Media

You can’t just expect people to find your account and be so enthusiastic that they instantly hand over their money. People need to trust that you know what you’re talking about and that you are an expert in your field. Believe it or not, people aren’t just throwing...